Liverpool Victoria Friendly Society Limited · Bournemouth United Kingdom
| County Gates | Phone: +44-1202-292-333 |
| Bournemouth | Fax: +44-1202-292-253 |
| BH1 2NF | |
| United Kingdom |
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Company Description
The Liverpool Victoria Friendly Society, which has re-branded itself as LV=, puts a friendly face on insurance and banking services. As a friendly society, the organization is owned by its members, who can take advantage of its life and general insurance offerings, as well as savings and lending products, investment funds, and financial advisory services. Its general insurance products -- the company's biggest business -- include personal auto, homeowners, and travel insurance. Its car insurance comes with optional roadside assistance provided by Britannia Road Rescue. LV= has offices throughout the UK, and its services are also available online. The society has 3.6 million members.

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Financials
| Company Type | Private - Mutual CompanyHeadquarters |
|---|
| Fiscal Year-End | December |
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| Employees | 3,348 |
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