Leo Burnett Worldwide, Inc. · Chicago, IL United States
Company Description
View Leo Burnett Worldwide, Inc. Locations On A US Map
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This link will open in a new window This company has come up with some gr-r-reat ideas to promote brands. The #2 ad agency in the US (behind WPP Group 's JWT ), Leo Burnett Worldwide has helped create some of the top consumer brands, including Kellogg's Frosted Flakes cereal and its Tony the Tiger icon. It offers creative development and campaign planning services through about 95 offices in almost 85 countries. Its Arc Worldwide subsidiary provides promotional and direct marketing services, as well as multimedia and interactive marketing development. Vigilante acts as an urban marketing firm, while Lápiz Integrated Hispanic Marketing creates campaigns for Spanish-speaking audiences. Leo Burnett is owned by French ad conglomerate Publicis . To read the full description, subscribe now.
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Key Leo Burnett Worldwide, Inc. Financials
| Company Type | Subsidiary Headquarters |
| Fiscal Year-End | December |
| Employees | 1,740 |
Leo Burnett Worldwide, Inc. Executives
61 executives listed for Leo Burnett Worldwide, Inc.'s Chicago, IL location.
| Title | Name & Bio | Contact |
| Chairman and CEO | Thomas Bernardin | Network |
| Vice Chairman | Harry MacAuslan | Network |
| COO | Tom Dudreck | Network |
Competition
Competitive Landscape for Leo Burnett Worldwide, Inc.
Demand for advertising and marketing services comes largely from businesses that sell consumer products, entertainment, financial services, technology, and telecommunications. The profitability of individual companies depends on creative skills and maintaining client relationships. Large companies benefit from being able to serve the varied needs of major customers. Small companies can compete by focusing on niche markets or by offering lower pricing. New competition for advertising and marketing business has come from database marketing companies, systems integrators, and telemarketers. To read the full description, subscribe now.Top Leo Burnett Worldwide, Inc. Competitors
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