LeapFrog Enterprises, Inc. | Company profile from Hoover's
 
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LeapFrog Enterprises, Inc. · Emeryville, CA United States

Company Description

6401 Hollis St.
Emeryville, CA
94608
United States (Map)
Phone: 510-420-5000
Fax: 510-420-5001
    More Companies in: Emeryville, California
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    If putting pen to interactive paper helps your little Einstein learn, LeapFrog Enterprises wants to spend some time with your pint-sized genius. The toy maker's line includes more than 150 interactive learning toys and books covering subjects from math to music. LeapFrog's best-selling LeapPad Learning System looks like a laptop and helps to teach spelling, reading, and phonics in six languages. Products are sold to retailers, distributors, and schools worldwide, as well as to consumers via the company's Web site. Former vice chairman and CEO Michael Wood founded LeapFrog in 1995 because the toy market offered nothing to help his 3-year-old learn phonics. To read the full description, subscribe now.
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    Key LeapFrog Enterprises, Inc. Financials

    Company TypePublic

    Headquarters
    Fiscal Year-EndDecember
    2009 Employees541

    LeapFrog Enterprises, Inc. Executives

    47 executives listed for LeapFrog Enterprises, Inc.'s Emeryville, CA location.
    TitleName & BioContact
    ChairmanJeffrey KatzEmail
    Vice ChairmanThomas KalinskeEmail
    President, CEO, and DirectorWilliam ChiassonEmail

    Competition

    Competitive Landscape for LeapFrog Enterprises, Inc.
    Growth in the population of children age 12 and younger drives demand for toys; demand for electronic gaming products is driven by personal income and product innovation. The profitability of individual companies depends on identifying market trends and marketing effectively. Large companies can offer a wide selection of toys, and have scale advantages in purchasing, manufacturing, distributing, selling, and marketing. Small companies compete effectively by specializing in a product segment, or responding faster to market trends. The electronic gaming console industry is capital-intensive. Toy manufacturers face increasing competition from other sources of entertainment for children, including the Internet, television, and other consumer electronics. To read the full description, subscribe now.
    Top LeapFrog Enterprises, Inc. Competitors
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