LeapFrog Enterprises, Inc. · Emeryville, CA United States ·(NYSE: LF)
Company Description
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This link will open in a new window If putting pen to interactive paper helps your little Einstein learn, LeapFrog Enterprises wants to spend some time with your pint-sized genius. The toy maker's line includes more than 150 interactive learning toys and books covering subjects from math to music. LeapFrog's best-selling LeapPad Learning System looks like a laptop and helps to teach spelling, reading, and phonics in six languages. Products are sold to retailers, distributors, and schools worldwide, as well as to consumers via the company's Web site. Former vice chairman and CEO Michael Wood founded LeapFrog in 1995 because the toy market offered nothing to help his 3-year-old learn phonics. To read the full description, subscribe now.
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Key LeapFrog Enterprises, Inc. Financials
| Company Type | Public - NYSE: LF Headquarters |
| Fiscal Year-End | December |
| 2008 Sales (mil.) | $459.1 |
| 2008 Employees | 626 |
LeapFrog Enterprises, Inc. Executives
26 executives listed for LeapFrog Enterprises, Inc.'s Emeryville, CA location.
| Title | Name & Bio | Contact |
| Chairman, President, and CEO | Jeffrey Katz | Network |
| Vice Chairman | Thomas Kalinske | Network |
| SVP Supply Chain and Operations | Michael Dodd | Network |
Competition
Competitive Landscape for LeapFrog Enterprises, Inc.
Growth in the population of children age 12 and younger drives demand for toys; demand for electronic gaming products is driven by personal income and product innovation. The profitability of individual companies depends on identifying market trends and marketing effectively. Large companies can offer a wide selection of toys, and have scale advantages in purchasing, manufacturing, distributing, selling, and marketing. Small companies compete effectively by specializing in a product segment, or responding faster to market trends. The electronic gaming console industry is capital-intensive. Toy manufacturers face increasing competition from other sources of entertainment for children, including the Internet, television, and other consumer electronics. To read the full description, subscribe now.Top LeapFrog Enterprises, Inc. Competitors
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