LatinWorks Marketing Inc. · Austin, TX United States
Company Description
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This link will open in a new window Sometimes just plain advertising works, and sometimes you need LatinWorks. LatinWorks Marketing provides advertising and marketing services to FORTUNE 1000 clients seeking to tap into the growing Hispanic market. Its portfolio includes TV, print, and digital work for such brands as Anheuser-Busch , Mars , ESPN , and Burger King . Renouncing stereotypes in its creative work, the agency has instead based its strategic development process on an understanding of how generational differences influence the Hispanic worldview -- from acculturation through assimilation. The Diversified Agency Services unit of Omnicom Group , the world's largest media services conglomerate, is an investor in LatinWorks. To read the full description, subscribe now.
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Key LatinWorks Marketing Inc. Financials
| Company Type | |
| 2003 Sales (mil.) | $7.0 |
| 2003 Employees | 38 |
LatinWorks Marketing Inc. Executives
7 executives listed for LatinWorks Marketing Inc.'s Austin, TX location.
| Title | Name & Bio | Contact |
| CEO and Managing Partner | Manny Flores | Network |
| President and Chief Creative Officer | Sergio Alcocer | Network |
| CFO | Hector Silva | Network |
Competition
Competitive Landscape for LatinWorks Marketing Inc.
Demand for advertising and marketing services comes largely from businesses that sell consumer products, entertainment, financial services, technology, and telecommunications. The profitability of individual companies depends on creative skills and maintaining client relationships. Large companies benefit from being able to serve the varied needs of major customers. Small companies can compete by focusing on niche markets or by offering lower pricing. New competition for advertising and marketing business has come from database marketing companies, systems integrators, and telemarketers. To read the full description, subscribe now.Top LatinWorks Marketing Inc. Competitors
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