Kids II, Inc. · Alpharetta, GA United States
Company Description
Phone: 770-751-0442
Fax: 770-751-0543
View Kids II, Inc. Locations On A US Map
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This link will open in a new window Kids II wants to take playtime to a more advanced level. The company, which got its start making The Original Infant Foam Bath Aid in 1969, designs and produces nursery items and developmental toys for infants and children up to two years of age. It makes toys under its proprietary Bright Starts brand, as well as under licensed brands such as Baby Einstein (Disney ) and Boppy . Kids II's product offerings, including bouncers, play gyms, mobiles, play mats, swaddling blankets, and travel toys, are sold in toy stores, children's specialty shops, and department stores (such as Mothercare , Target , Toys "R" Us , and Wal-Mart ) worldwide. To read the full description, subscribe now.
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Key Kids II, Inc. Financials
| Company Type | Private Single Location |
| Fiscal Year-End | December |
| Employees | 175 |
Kids II, Inc. Executives
3 executives listed for Kids II, Inc.'s Alpharetta, GA location.
| Title | Name & Bio | Contact |
| President and CEO | Ryan Gunnigle | Network |
| CFO | Dwaine Clarke | Network |
| CIO | Grant Gunnigle | Network |
Competition
Competitive Landscape for Kids II, Inc.
Growth in the population of children age 12 and younger drives demand for toys; demand for electronic gaming products is driven by personal income and product innovation. The profitability of individual companies depends on identifying market trends and marketing effectively. Large companies can offer a wide selection of toys, and have scale advantages in purchasing, manufacturing, distributing, selling, and marketing. Small companies compete effectively by specializing in a product segment, or responding faster to market trends. The electronic gaming console industry is capital-intensive. Toy manufacturers face increasing competition from other sources of entertainment for children, including the Internet, television, and other consumer electronics. To read the full description, subscribe now.Top Kids II, Inc. Competitors
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