DirectGroup Bertelsmann GmbH · Gütersloh Germany
Company Description
Phone: +49-5241-80-0
Fax: +49-5241-80-418-40
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This link will open in a new window Some say book clubs are going the way of dinosaurs. As a leading direct marketer of books, music, and DVDs, DirectGroup Bertelsmann hopes that isn't the case. The company runs book clubs especially popular in Europe and Asia under such brands as Der Club in Germany, France Loisirs in France, and Circulo de Lectores in Spain. Club members can access its products through mail-order catalogs, the Internet, or one of 800 retail stores worldwide. DirectGroup Bertelsmann boasts 35 million members worldwide and operates in more than 20 countries. The company is a division of German media firm Bertelsmann AG , which sold its faltering American book club operations in 2008 to focus on Europe and Asia. To read the full description, subscribe now.
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Key DirectGroup Bertelsmann GmbH Financials
| Company Type | Subsidiary Headquarters |
| Fiscal Year-End | December |
| 2007 Sales (mil.) | $3,760.7 |
| 2007 Employees | 15,109 |
DirectGroup Bertelsmann GmbH Executives
5 executives listed for DirectGroup Bertelsmann GmbH's Gütersloh, location.
| Title | Name & Bio | Contact |
| CEO and Director | Fernando Carro | Network |
| CFO and Director | Niklas Darijtschuk | Network |
| EVP Human Resources, Information Technology, Corporate Communications, and Director | Gerd Bührig | Network |
Competition
Competitive Landscape for DirectGroup Bertelsmann GmbH
Demand is driven by consumers’ personal income. Profitability of individual companies depends on effective marketing to build a customer base. Larger firms enjoy central purchasing efficiencies and economies of scale in inventory management, customer service, and telecommunications. Smaller firms compete on outstanding customer service and providing niche products. Average annual revenue per worker for a typical company is about $400,000. While most brick-and-mortar retailers have an online presence and many also offer catalog sales, this profile focuses on retailers who use the Internet or catalogs as their sole or primary sales channel. To read the full description, subscribe now.Top DirectGroup Bertelsmann GmbH Competitors
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