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Digitas France · Paris France

Company Description

131 av. Charles de Gaulle
Paris
92200
France (Map)
Phone: +33-1-49-68-12-12
Fax: +33-1-49-68-12-13
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    Digitas France (formerly Business Interactif) helps European companies get their online business off the ground. The company provides online marketing services from offices in Paris, New York, Shanghai, and Tokyo. It specializes in developing and implementing e-mail and Web marketing campaigns for such clients as Airbus, Bic, and Nestlé. Other services include search engine optimization and Web site design and maintenance. Company founders and directors Francois de La Villardière and Emanuel Henrion sold a controlling stake in Business Interactif to Publicis Groupe in 2007. Publicis combined the acquisition with its Digitas subsidiary and it subsequently became known as Digitas France. To read the full description, subscribe now.

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    Key Digitas France Financials

    Company TypeSubsidiary

    Headquarters
    Fiscal Year-EndDecember
    Annual Sales (mil.)$21.7
    Employees195

    Digitas France Executives

    9 executives listed for Digitas France's Paris,  location.
    TitleName & BioContact
    Chairman and Managing DirectorFrançois de La VillardièreNetwork
    Director of Administration and FinanceElisabeth DestailleurNetwork
    Director of TechnologyLaurent CalamyNetwork

    Competition

    Competitive Landscape for Digitas France
    Demand for IT services is driven by rapid technological advances, but spending for these expensive products depends on the health of the US economy. The profitability of companies depends on offering technical expertise, innovative services, and effective marketing. Large companies have advantages in broad service offerings and global reach, which give them the ability to provide outsourcing services to big corporate customers. Small companies can compete effectively by specializing in market niches or by partnering with larger companies that want to broaden their mix of services. Average annual revenue per employee is close to $160,000. To read the full description, subscribe now.
    Top Digitas France Competitors
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