Brilliance China Automotive Holdings Limited · Hong Kong
Company Description
View Brilliance China Automotive Holdings Limited Locations On A US Map
This link will open in a new window
This link will open in a new window Like its minivans, Brilliance China Automotive Holdings has a lot of get up and go. Through its principal subsidiary, Shenyang Automotive (51%-owned), the company sells minivans in China. Its best-seller, the mid-priced Minibus, as well as the Deluxe Minibus, have fueled the company's growth. With joint venture partner BMW, the company has introduced Chinese-built 3-series and 5-series BMW sedans. The company has branched out into the auto supplier business with investments in Ningbo Yuming (car window molding and stripping) and Mianyang Xinchen (gasoline engines). Huachen Automotive Group, a wholly owned subsidiary of the Liaoning Provincial Government, owns about 40% of the company. To read the full description, subscribe now.
Call Now at 866-464-3202 or Click here for a Free Hoover's Trial!
Key Brilliance China Automotive Holdings Limited Financials
| Company Type | Public Single Location |
| Fiscal Year-End | December |
| 2007 Sales (mil.) | $1,934.2 |
| 2007 Employees | 11,681 |
Competition
Competitive Landscape for Brilliance China Automotive Holdings Limited
Demand for auto parts is driven by new car sales, which are strongly affected by interest rates, and by the replacement market. Company profitability industry depends partly on the difficulty of manufacturing products and partly on demand volume, since many costs are fixed. Small companies can compete successfully by focusing on a small number of products or some highly technical ones. The structure of the industry is complex, with most smaller companies (referred to as "tier 2" and "tier 3" suppliers) selling parts to larger suppliers (referred to as "tier 1" suppliers), who in turn sell component assemblies or modules to car and truck assemblers such as GM and Ford - collectively called OEMs. To read the full description, subscribe now.Top Brilliance China Automotive Holdings Limited Competitors
Call Now at 866-464-3202 or Click here for a Free Hoover's Trial!