Bonne Bell, Inc. · Lakewood, OH United States
Company Description
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Bonne Bell and the teenage game of spin the bottle go hand in hand. The company's Smackers lip gloss brand (introduced in 1973) is geared toward 'tweens who want their lips berry sweet. In addition to Bonne Bell's lipsticks and glosses, the company makes eye makeup (eye shadows, eye liners, mascara), as well as face and body products (bronzing and self-tanning items). Its brand names include Lip Glam, LipLITES, Lip SHAKE, VitaGloss, and Eye Style, among others. Founded in the late 1920s by J. G. Bell, a Kansas salesman whose first factory was in the basement of his family's rented home and named after his daughter, Bonne Bell now operates worldwide and is in its third-generation of family management. To read the full description, subscribe now.
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Key Bonne Bell, Inc. Financials
| Company Type | Private Headquarters |
| Fiscal Year-End | December |
| Annual Sales (mil.) | $70.0 |
| Employees | 700 |
Bonne Bell, Inc. Executives
4 executives listed for Bonne Bell, Inc.'s Lakewood, OH location.
| Title | Name & Bio | Contact |
| Chairman and CEO | Jess Bell | Network |
| EVP and COO | Robert Evans | Network |
| VP Operations and Human Resources | Marion Walker | Network |
Competition
Competitive Landscape for Bonne Bell, Inc.
Population growth, particularly among households with children, drives demand in the consumer sector, and economic growth drives demand in the commercial sector. The profitability of individual companies depends on efficient operations and effective sales and marketing. Large companies have scale advantages in purchasing, manufacturing, distribution, and marketing. Small companies can compete effectively by offering specialized products, providing superior customer service, or serving a local market. The industry is capital-intensive: average annual revenue per worker is more than $1 million. The industry is about evenly split between the consumer and commercial segments. Both segments are highly competitive, and large companies spend millions to maintain market share. To read the full description, subscribe now.Top Bonne Bell, Inc. Competitors
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