Bernhardt Furniture Company Inc · Lenoir, NC United States
Company Description
More Companies in: Lenoir, North Carolina
More Companies in These Related Industries: Wood Furniture Mfg, Upholstered Furniture Mfg, Office Furniture Mfg
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Bernhardt gives new meaning to outfitting a family room. Bernhardt Furniture is a family-founded and -run manufacturer of upscale casegoods and upholstered furniture. Founded in 1889, the company makes custom-built furnishings for the living room, dining room, and bedroom and sells them through retailers, such as Dillard's and Star Furniture . Bernhardt established a contract division, Bernhardt Design, in 1981 to sell furniture to outfit corporate offices and public areas. The company also makes the Martha Stewart Furniture and Smithsonian Collection by Bernhardt furniture lines, which are sold at stores nationwide. Chairman and CEO Alex Bernhardt, Sr., is the grandson of founder John Mathias Bernhardt. To read the full description, subscribe now.
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Bernhardt Furniture Company Inc Reports
Key Bernhardt Furniture Company Inc Financials
| Company Type | Private Headquarters |
| Fiscal Year-End | December |
| Employees | 2,100 |
Bernhardt Furniture Company Inc Executives
13 executives listed for Bernhardt Furniture Company Inc's Lenoir, NC location.
| Title | Name & Bio | Contact |
| Chairman and CEO | G. Alexander Bernhardt | |
| Vice Chairman | Anne Bernhardt | |
| Vice Chairman | Lewis Norman |
Competition
Competitive Landscape for Bernhardt Furniture Company Inc
The volume of home furniture sold depends heavily on the level of home sales, while office furniture sales depend on the health of the US economy. The profitability of individual companies is closely linked to volume, since many costs are fixed. Small companies can compete effectively if they produce specialty items or high-quality workmanship that can sell for a premium price. Imports are a major competitive factor, totaling more than $26 billion a year, and many US manufacturers have factories overseas, where labor and production costs are lower than in the US. Foreign competition and production overcapacity have combined to keep prices low. Additionally, despite automation, the made-to-order nature of much of the business means that the industry is fairly labor-intensive: average annual revenue per worker is around $250,000. To read the full description, subscribe now.Top Bernhardt Furniture Company Inc Competitors
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