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Arbitron Inc. · Columbia, MD United States ·(NYSE: ARB)

Company Description

9705 Patuxent Woods Drive
Columbia, MD
21046
United States (Map)
Phone: 410-312-8000
Fax: 410-312-8650
Rankings
  • S&P 600
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Arbitron watches radio listeners. The top provider of radio station audience ratings in the US, Arbitron surveys radio listeners in about 280 local markets throughout the country. Its survey reports measure not only what stations people are listening to but also demographic information about those listeners, including income, lifestyles, and shopping habits. Thousands of radio stations and advertising agencies subscribe to Arbitron's services. In addition to radio ratings data, Arbitron offers market research for cable TV, Internet, and outdoor advertising customers. To read the full description, subscribe now.
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Key Arbitron Inc. Financials

Company TypePublic - NYSE: ARB

Headquarters
Fiscal Year-EndDecember
2008 Sales (mil.)$368.8
2008 Employees1,616

Arbitron Inc. Executives

38 executives listed for Arbitron Inc.'s Columbia, MD location.
TitleName & BioContact
ChairmanPhilip GuarascioNetwork
President, CEO, and DirectorMichael SkarzynskiNetwork
EVP and CFOSean CreamerNetwork

Competition

Competitive Landscape for Arbitron Inc.
Demand is driven primarily by the health of the US economy and corporate profits. The profitability of individual companies depends on managing costs and maintaining a steady flow of work. Large companies have advantages in providing a variety of research and ancillary services to large customers, and in achieving economies of scale in marketing and computerized operations. Small companies can compete successfully by specializing in a research methodology or in emerging niche knowledge areas. The industry is labor-intensive: annual revenue per employee is less than $100,000. To read the full description, subscribe now.
Top Arbitron Inc. Competitors
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