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ASOS plc · London United Kingdom ·(London AIM: ASC)

Company Description

Greater London House Hampstead Rd.
London
NW1 7-FB
United Kingdom (Map)
Phone: +44-20-7836-1284
Fax: +44-20-7756-1001
    View ASOS plc Locations On A US MapThis link will open in a new window
    ASOS aims to become the leader in the UK online fashion world ASAP. The UK-based company is a leading online apparel retailer specializing in discount celebrity-style fashions. ASOS (which stands for "as seen on screen") serves mostly Web-savvy, fashionable 16- to 34-year-old men and women (the company claims to sell clothes in the style of superstars Sienna Miller and Victoria Beckham). It sells T-shirts, denim, dresses, footwear, lingerie, swimwear, sunglasses, purses, personal care products, and jewelry through its retail Web site. Founded in 2000, the fast-growing online retailer attracts more than 5.3 unique visitors each month. Co-founder and CEO Nick Robertson owns about 14% of the company's shares. To read the full description, subscribe now.
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    Key ASOS plc Financials

    Company TypePublic - London AIM: ASC

    Headquarters
    Fiscal Year-EndMarch
    2009 Sales (mil.)$235.0
    Employees131

    ASOS plc Executives

    12 executives listed for ASOS plc's London,  location.
    TitleName & BioContact
    ChairmanWaheed AlliNetwork
    CEONick RobertsonNetwork
    Finance Director and Company SecretaryNick BeightonNetwork

    Competition

    Competitive Landscape for ASOS plc
    Jewelry sales depend partly on consumer income. Small jewelers can effectively compete with large chains because price isn't the main factor determining sales. Profitability depends on merchandising and effective marketing. Jewelry is sold not only by specialized jewelry retailers, but also by department stores and mass merchants. Because regular gross margins are very high, often 50 percent, mass merchants have been able to cut prices and take market share. Wal-Mart is the largest jewelry retailer in the US. To read the full description, subscribe now.
    Top ASOS plc Competitors
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