ASOS plc · London United Kingdom ·(London AIM: ASC)
Company Description
Phone: +44-20-7836-1284
Fax: +44-20-7756-1001
View ASOS plc Locations On A US Map
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This link will open in a new window ASOS aims to become the leader in the UK online fashion world ASAP. The UK-based company is a leading online apparel retailer specializing in discount celebrity-style fashions. ASOS (which stands for "as seen on screen") serves mostly Web-savvy, fashionable 16- to 34-year-old men and women (the company claims to sell clothes in the style of superstars Sienna Miller and Victoria Beckham). It sells T-shirts, denim, dresses, footwear, lingerie, swimwear, sunglasses, purses, personal care products, and jewelry through its retail Web site. Founded in 2000, the fast-growing online retailer attracts more than 5.3 unique visitors each month. Co-founder and CEO Nick Robertson owns about 14% of the company's shares. To read the full description, subscribe now.
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Key ASOS plc Financials
| Company Type | Public - London AIM: ASC Headquarters |
| Fiscal Year-End | March |
| 2009 Sales (mil.) | $235.0 |
| Employees | 131 |
ASOS plc Executives
12 executives listed for ASOS plc's London, location.
| Title | Name & Bio | Contact |
| Chairman | Waheed Alli | Network |
| CEO | Nick Robertson | Network |
| Finance Director and Company Secretary | Nick Beighton | Network |
Competition
Competitive Landscape for ASOS plc
Jewelry sales depend partly on consumer income. Small jewelers can effectively compete with large chains because price isn't the main factor determining sales. Profitability depends on merchandising and effective marketing. Jewelry is sold not only by specialized jewelry retailers, but also by department stores and mass merchants. Because regular gross margins are very high, often 50 percent, mass merchants have been able to cut prices and take market share. Wal-Mart is the largest jewelry retailer in the US. To read the full description, subscribe now.Top ASOS plc Competitors
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