1st Franklin Financial Corporation · Toccoa, GA United States
Company Description
Phone: 706-886-7571
Fax: 706-886-7953
Toll Free: 800-282-0709
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This link will open in a new window Benjamin Franklin was known for doling out sage financial advice to "common folk." Today, 1st Franklin Financial is known for doling out direct cash loans and first and second home mortgages to a similar demographic. Secured direct cash loans make up the lion's share (more than 85%) of the company's loan portfolio. 1st Franklin Financial also buys and services sales finance contracts from retailers and offers credit insurance to borrowers. The firm operates through around 250 branch offices in the Southeast. Chairman and CEO Ben Cheek III and his family own more than 90% of the company. To read the full description, subscribe now.
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Key 1st Franklin Financial Corporation Financials
| Company Type | Private Headquarters |
| Fiscal Year-End | December |
| 2008 Sales (mil.) | $138.6 |
| 2008 Employees | 1,113 |
Competition
Competitive Landscape for 1st Franklin Financial Corporation
Demand is driven by consumer income and demographics. The profitability of individual companies depends on the correct assessment of repayment likelihood and effective collections activities. Large companies have an advantage in the ability to manage large portfolios of mortgage, auto, and credit card loans through sophisticated computer risk modeling. Small companies can compete effectively in the cash lending or sales finance segments, where a local or neighborhood presence is highly effective. The industry is capital-intensive; annual revenue per worker is about $430,000. To read the full description, subscribe now.Top 1st Franklin Financial Corporation Competitors
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