Clean Up and Enrich Your Customer and Prospect Data with Hoover’s Optimizer
Improve the accuracy of your customer and prospect files with Hoover’s Optimizer. Hoover’s Optimizer takes your existing data and validates it against D&B’s global database to improve data quality and help you maximize revenue from your sales and marketing campaigns. Reduce duplicates, returned mail, wrong numbers, bounced emails, and records missing information necessary for follow-up. Append industry, geography, and company size data to improve campaign targeting. Get a handle on your market with interactive charts and graphs of your customer segments.
To talk to a Business Information Consultant please call (866) 704-3373
Product Highlights
- Cleanse and append service for up to 50,000 records
- Validates a company’s legal existence and identifies duplicates D&B’s unique D-U-N-S® Number
- Appends vital information such as company address, phone, SIC, total employees, and sales volume
- Use with Hoover’s Build A List feature to find look-a-like prospects and exclude current customers from your marketing lists
- Also available as a standalone subscription
Make the Most of Your Customer and Prospect Data
Optimizer matches your data against D&B’s global database of more than 200 million companies – the world’s largest — and runs it through the DUNSRight Quality Assurance Process to:
- Clean your data for a consolidated, up-to-date view of your customers and prospects.
- Identify and eliminate duplicates. Utilize the D-U-N-S® Number to organize and keep track of your accounts and any changes they undergo. Prevent wasted calls to out-of-business leads.
- Correct contact details and fill in information gaps. D&B’s address enrichment corrects 40 – 50 percent of addresses that the Post Office deems undeliverable, providing you with a larger campaign universe.
- Use Hoover’s Build-A-List to find more prospects that fit the profile of your best customers.
- Visualize your opportunities with interactive charts of your customers filtered by geography, employee count, revenue and industry.
You can even tailor your Hoover’s subscription with just the features you need. Choose from email addresses, direct phone numbers, and information on corporate families, including branches, subsidiaries, and headquarters. You can also upload your own files to be cleaned and enriched with data from the world’s largest and most up-to-date commercial database.
To talk to a Business Information Consultant please call (866) 704-3373