Segment Your Business - Hoover's Analytics

Hoover’s Analytics combines your customer data with the world’s largest commercial database to provide you with deep insight into your business to drive growth. Identify and prioritize prospects, optimize marketing spend, tailor campaigns, manage territories and much more. Let Hoover’s Analytics do the heavy lifting, so you can focus on building your business.

To talk to a Business Information Consultant please call:
(866) 617-2127

Product Highlights

  • Refresh old leads with new contacts using Hoover’s Build-A-List integration
  • Upload multiple lists of customers, prospects or competitors
  • Verify high-affinity customers segments and find prospects similar to your best customers
  • Map current customers and prospects for easy territory planning
Download Feature Sheet

Easy Analysis, Intelligent Growth

Hoover’s Analytics guides sales and marketing professionals through the process of understanding customers, prospects, and competitors by mining your customer data for deep insights:

  • Hoover’s Analytics Penetration Report gives you a quick view of your market share by industry segment and geographic region. Target both high affinity and low penetration customer segments.
  • Get a bird’s eye view of where your customers are concentrated with our Company Map Report. Plan sales territories or create targeted marketing campaigns with ease.
  • Our Company Opportunity Report analyzes your customer spend compared to similar companies. Identify up-sell and cross-sell opportunities as well as look-alike prospects based on your best customers.

To talk to a Business Information Consultant please call:

(866) 617-2127