While doing what it loves, Annie's also wouldn't mind taking a bite out of Kraft's business. An organic and natural food producer, Annie's makes about 145 products consisting of pastas, cereals, dressings, condiments, and snacks through its Annie's Homegrown and Annie's Naturals units. Annie's Homegrown banner includes boxed organic macaroni and cheese, breakfast cereals (Cinna Bunnies), fruit snacks (Bunny Fruit), organic granola bars, and organic ready meals. Under the Annie's Naturals name, the company offers organic and natural salad dressings, condiments (marinades, sauces, mustard, ketchup), and olive oil. Founded in 1989, Annie's was acquired by General Mills for about $820 million.
Hoover’s Inc., a D&B Company puts you on the fastest path to business. Hoover's offers proprietary business information through the Internet, data feeds, wireless devices, and co-branding agreements with other online services.