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Target Corporation Competition

Purveyor of all that is cheap, yet chic, Target Corp. is the nation's #2 discount chain (behind Wal-Mart). The fashion-forward discounter operates about 1,785 Target and SuperTarget stores across North America, as well as an online business at Target.com. Target and its larger grocery-carrying incarnation, SuperTarget, have carved out a niche by offering more upscale, trend-driven merchandise than rivals Wal-Mart and Kmart. Target also issues its proprietary Target credit card, good only at Target. After a reversal in fortune that coincided with the onset of the deep recession, Target is growing its grocery business, aggressively remodeling and expanding stores, and recently entered the Canadian market. 

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Year Founded

1902

Annual Revenue (mil)

$73301.0