Keller Williams may not be the largest residential real estate franchise nationwide, but its agent-friendly business concept has left a positive impression on the industry. Each Keller Williams franchise is agent-owned and operated, commissions are split at least 70/30, and the company rewards agents through profit sharing. Its Keller Williams University training arm also offers online resources to keep agents ahead of the curve. Keller Williams has more than 90,000 agents operating out of 700 market centers in the US and Canada. Keller Williams deals in both residential and commercial real estate. The company was founded in 1983 by chairman Gary Keller and Joe Williams.
Get a clear understanding of a company’s competitive landscape.