RAKUTEN,INC. Company Profile
Rakuten is Japan's largest online retailer (80 million users) and a leading provider of Internet-based services. Its Rakuten-branded sites offer shopping, auctions, books and CDs, travel arrangements, and online brokerage services. Other online properties include job search portal Infoseek and
in the US and Thailand's TARAD.com shopping site. Offline, the company's activities include ownership of a professional baseball team, a telecom carrier, a financial services division, an online marketer, and a bus service. Rakuten's Fusion Communications provides Internet phone service. The company, which has operations in 10 countries, was founded in 1997 by chairman and CEO Hiroshi Mikitani.
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