727 5th Ave.
New York, NY, 10022 United States
S&P 500 (March 31, 2013)
Breakfast at Tiffany & Co. has turned into a bountiful buffet, complete with the finest crystal and flatware, as well as more ubiquitous fare. Its specialty is fine jewelry, but the company also puts its name on silverware, timepieces, china, stationery, and other luxury items. Many products are packaged in the company's trademarked Tiffany Blue Box. To entice budget-minded Buffys to do more than window shop, Tiffany has broadened its merchandise mix to include key chains and other items that sell for much less than the typical Tiffany price tag. The company sells its goods exclusively through 275 Tiffany & Co. stores and boutiques worldwide, its website, business-to-business accounts, and catalogs.