4 Batterymarch Park
Quincy, MA, 02169 United States
The J. Jill Group's fortune has been catalog fashion, and catalogs aren't so fashionable anymore. To mend its bottom line, the direct marketer turned to retail outlets and online sales, with aggressive plans to open new stores across the US; it currently operates more than 225 stores nationwide (down from nearly 280 several years ago). The firm targets active, affluent women ages 35 and up, and banks on its J. Jill brand. The catalog and the website offer private-label casual wear made in the US and abroad. J. Jill's owner, the Atlanta-based private equity firm Eagle Merchant Partners, is looking to sell the chain.