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INFORMATION RESOURCES, INC
Company Information

150 N Clinton St
Chicago, IL, 60661 United States
(312) 726-1221 †
http://www.iriworldwide.com

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INFORMATION RESOURCES, INC Company Profile

When products fly off the shelves, this company is watching -- and counting. Information Resources (IRI) is a market research and shopper intelligence firm, providing sales data for consumer packaged goods gathered from checkout scanners at more than 95,000 retail locations (excluding Wal-Mart, which doesn't release data) in the US and Europe. In addition to checkout scanner data, it gathers information via consumer panels and offers test marketing services. IRI also offers business intelligence software and tools, and it advises customers on key strategies such as strategic pricing, growth and innovation, shopper marketing, and customer and channel management.

† Some telephone numbers on the Hoover’s site may be on a country’s do not call or do not contact list including, but not limited to, the United Kingdom’s CTPS or TPS registers. It is a legal requirement that companies do not make sales or marketing calls to registered numbers. These are central opt out registers whereby corporate subscribers and individuals can register their preference not to receive unsolicited sales and marketing telephone calls. By using the information provided on the Hoover’s sites, as the direct marketer you represent and warrant that you will use such information in compliance with all applicable local, state, national or international laws and regulations, including any local do not call registers or marketing regulations, and agree to defend, indemnify and hold harmless Dun & Bradstreet and each of its affiliates in the event your use violates such laws and regulations.