Spanx, Inc.
Company Information

Spanx, Inc. Company Profile

Spanx helps women draw the line on pantylines. The company, which also caters to men, makes footless and footed hosiery, tights, and body shapers to give wearers a slim and smooth look. Spanx sells bras (Bra-llelujah!), slips (Hide & Sleek), panties (Power Panties), and lined apparel (Bod-a-Bing!). Its Spanx for Men includes undershirts. Its "shapewear" products are sold at such retailers as Nordstrom, Saks Fifth Avenue, Lord & Taylor, and Bloomingdale's. Target developed ASSETS (bodyshaping hosiery) with Spanx; they're also sold at www.loveassets.com. Company founder Sara Blakely is credited with inventing footless pantyhose. In 2000, she founded Spanx with $5,000 of her savings and patented her pantyhose.