Download a FREE copy of B2B Selling for Dummies Now!

Company Information

30 Shmotkin Benjamin
Rishon Lezion, Israel

Top 3 Competitors

Unlock access to all reports with a Hoover's Professional Subscription
Call (866) 473-3932 today to get
started with a FREE TRIAL!

  • Up-to-the moment intelligence helps you set strategy, prepare for sales calls, and close business.
  • Easy-to-read reports on over 85 million companies and 900 industries build your understanding of the companies you work with.
  • High-quality, reasonably-priced reports save you hours of costly research.

Unlock a Hoover's Basic Subscription.
To talk to a Business Information Consultant please call (866) 473-3932


SHUFERSAL LTD Company Profile

Shufersal (formerly Super-Sol) covers many niches in a small nation. Israel's top supermarket chain (with more than a third of the chain store market), the company operates about 240 stores in three main formats: Shufersal Deal (deep discount stores), Shufersal Big (neighborhood stores), and Shufersal Sheli (120-store neighborhood chain made up of the former brands Hyperneto, Clubmarket, and Hatzi Kupa). The firm is expanding its Zol Po store format (about 25 stores serving large families) and it offers a handful of Alef (ultra-Orthodox) stores. Consumers can also shop via phone, fax, or the Internet (Shufersal Yashir). Israeli investment firm IDB Holding, through its subsidiaries, controls Shufersal.