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Maidenform Brands, Inc.
Company Information

485 Us Highway 1 S
Iselin, NJ, 08830 United States
(888) 573-0299
http://www.maidenform.com

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Maidenform Brands, Inc. Company Profile

Intimate apparel maker Maidenform Brands has built a business on getting its little somethings into the hands and on the bodies of its customers. The company makes bras, panties, sleepwear, and increasingly popular shapewear. Maidenform sells its products worldwide, primarily through US discount chain stores (such as Wal-Mart and Target), department stores (Kohl's and Macy's), and warehouse stores (Costco). The company also sells its well-known brands (such as Maidenform, Flexees, and Lilyette) through about 75 company-owned outlets and its websites. Overachieving underthings maker Hanesbrands acquired Maidenform in 2013 for about $583 million.