Hoover's, Inc.
Company Information

Hoover's, Inc. Company Profile

If you're reading this sentence, you know where to go for company data. Hoover's, the publisher of this profile, offers proprietary business information through the Internet (Hoover's Online) and through integration with clients' existing enterprise infrastructure (Hoover's API). Its database of information includes about 85 million corporations and other entities and 100 million people, and its First Research product covers some 900 industries. Most revenues come from selling subscriptions to a target audience of marketing, sales, and business development professionals. Hoover's also offers mobile apps (Hoover's Connect+) and publishes a business blog (Bizmology). It is a subsidiary of Dun & Bradstreet (D&B).