Industry Overview:
Coffee and Tea Manufacture
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Call Preparation Questions
How does the company deal with major changes in raw ingredient costs?
The cost of green coffee beans, the primary ingredient in coffee, can fluctuate greatly, depending on the country of origin and the actions of grower organizations.
How has the long-term decline of the coffee market affected the company?
The coffee market has been in long-term decline since the 1940s, due to increasing consumption of soft drinks, bottled water, and other beverages.