BSkyB Company Description
The lofty British Sky Broadcasting Group (BSkyB) is the UK's #1 pay-TV provider. BSkyB distributes entertainment, news, and sports programming to nearly 9 million subscribers in the UK and Ireland via its digital direct-to-home (DTH) satellite service, primarily through its Sky Digital brand. It also licenses some channels to cable operators including Virgin Media. In addition, BSkyB provides broadband Internet services through Sky Broadband to about 1 million customers and it resells residential telephony service to another 1 million subscribers. The company provides broadband Internet and data services, primarily to small and medium-sized businesses, through subsidiary Easynet. News Corp. owns 39% of BSkyB.
View the Comprehensive Company Description for BSkyB
The Company Description provides a historical perspective of BSkyB's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of BSkyB's evolution in the marketplace.
