Bombril S.A.São Bernardo Do Campo, Brazil

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Bombril Company Description

Not unlike Rosie O'Donnell, Bombril makes its money being abrasive. Bombril is the largest manufacturer of steel wool in the world. The company also makes about 10 other household cleaning products, including detergents, disinfectants, deodorizers, fabric softeners, insecticides, and glass cleaners. Products are marketed under nearly 10 brand names, such as Bom Bril, Kalipto, Limpol, Mon Bijou, and Pratice, and distributed to more than 400,000 retail locations throughout Brazil. Bombril was founded in 1948 as Abrasivos Bombril. Today it operates three manufacturing plants located in Anchieta, Abreu e Lima, and Sete Lagoas.

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The Company Description provides a historical perspective of Bombril's organization from inception to current status.

Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Bombril's evolution in the marketplace.

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