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Prior to becoming CFO, Michael Pickrum was Executive Vice President and Chief Operating Officer of BET Interactive, LLC, since 2003. He was responsible for the development and refinement of BET.com's successful business model, driving the site's growth and accelerating revenue. He also facilitated the 2006 purchase of BET.com from the site's original non-BET investment group. Under Pickrum's leadership, BET.com has become the leading online destination for African American content. Pickrum fir...
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