ASICS Company Description
Sporting goods manufacturer ASICS wants its athletes to be in the right frame of mind. The company's name is an acronym of the Latin phrase "Anima Sana In Corpore Sano," meaning "you should pray for a sound mind in a sound body." ASICS makes footwear, sportswear, and uniforms for a number of sports, including basketball, volleyball, track and field, wrestling, and running. ASICS also makes accessories (such as hats, sports bags, and protective gear) and sports apparel; the company sells fashion-oriented items under the Onitsuka Tiger brand. ASICS operates subsidiaries in Australia, China, Europe, and the US.
View the Comprehensive Company Description for ASICS
The Company Description provides a historical perspective of ASICS's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of ASICS's evolution in the marketplace.
