American Safety Razor Company Description
There's nothing dull about American Safety Razor (ASR). The company is a leading maker of shaving razors and blades. American Safety Razor's primary products include value-priced brand-name and private-label shaving razors and blades. It also makes bladed hand tools (carpet knives, paint and window scrapers) and specialty industrial and medical blades. ASR sells its wares under such brands as Bump Fighter, Burma-Shave, Personna, and about 30 others. It has sales offices in Europe, the Middle East, and Asia and manufacturing plants in the US, Brazil, and Mexico. London's Lion Capital, a private equity firm, acquired ASR in mid-2006.
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The Company Description provides a historical perspective of American Safety Razor's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of American Safety Razor's evolution in the marketplace.
