American Eagle Outfitters Company Description
It was once a purveyor of outdoor gear, but American Eagle Outfitters now feathers its nest with polos and khakis. The mall-based retailer sells casual apparel and accessories (shirts, jeans, shorts, sweaters, skirts, footwear, belts, bags) aimed at men and women ages 15-25. Virtually all of the company's products bear its private-label brand names: American Eagle Outfitters, aerie, 77kids, and MARTIN + OSA. The growing chain operates about 1,100 stores in all 50 US states, Puerto Rico, and Canada. Direct sales come from the company's Web site and its AE magazine, a lifestyle publication that doubles as a catalog. American Eagle Outfitters opened its first store in 1977 and expanded into Canada in 2001.
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The Company Description provides a historical perspective of American Eagle Outfitters's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of American Eagle Outfitters's evolution in the marketplace.
