Alloy, Inc. Company Description
Alloy has its eye on Generation Y. The company, through its chief promotional division Alloy Media + Marketing, provides advertising and marketing services and produces content for online and print media, all designed to help customers reach people between the ages of 10 and 24. It also helps customers place advertising in print and broadcast media focused on high school and college students and military personnel. In addition to its Channel One subsidiary, which broadcasts youth-oriented news and public affairs programming, Alloy's other media offerings include Web sites and social networks (alloy.com, TEEN.com, sconex.com), print publications, and display boards placed on school and college campuses.
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The Company Description provides a historical perspective of Alloy, Inc.'s organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Alloy, Inc.'s evolution in the marketplace.
