Activision Blizzard Company Description
Video game maker Activision Blizzard is a firm believer that action speaks louder than words. The video game publisher is best known for title franchises such as Tony Hawk, Guitar Hero, Doom, and Call of Duty. It also makes games based on licensed properties from LucasArts (Star Wars), Marvel (Spider-Man and X-Men), and DreamWorks Animation (Shrek). Its titles are produced for console game systems and handheld devices from Sony, Microsoft, and Nintendo. The company also distributes third-party titles. In 2008 Vivendi acquired a 52% stake in the company in a deal valued at $9.8 billion; Vivendi combined Activision with Vivendi Games (and its Blizzard Entertainment division) to form Activision Blizzard.
View the Comprehensive Company Description for Activision Blizzard
The Company Description provides a historical perspective of Activision Blizzard's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Activision Blizzard's evolution in the marketplace.
