Premium, In-Depth Hoover's Company Information Now Available Via Hoover's Wireless

FOR IMMEDIATE RELEASE

Proprietary Hoover's Company Profiles Now Easily Accessible Via Virtually Any Wireless Device

AUSTIN, TEXAS - April 30, 2001 - Building upon its strategic wireless initiatives, Hoover's, Inc. (Nasdaq: HOOV), a leading provider of online business information, tools, and content integration and syndication technology, today announced that its Hoover's Wireless service now offers delivery to almost any wireless device premium Hoover's Company Profiles on thousands of public and private enterprises worldwide. This follows Hoover's recent announcement that key content and service offerings from its flagship Web site Hoover's Online (www.hoovers.com), the businessperson's premier online information resource, are also available and customized to each wireless device's capabilities.

Hoover's more than 280,000 subscribers can now use Hoover's Wireless to search for and access detailed, in-depth Hoover's Company Profiles on the largest, most influential and fastest-growing enterprises worldwide. Hoover's covers both public and private companies, and has more than 100 editors who make hundreds of updates every day to Hoover's Company Information.

"What's the point of looking up a company's officers, competitors, etc., on a wireless device, only to find information that is out of date? The increasing number of mobile professionals has raised the bar for providing accurate, current business information, which has always been Hoover's competitive advantage," said Jani Farlow Spede, senior vice president and publisher, Hoover's Online. "By tapping into our Profiles, subscribers with wireless devices can now take full advantage of Hoover's commitment to publish the most up-to-date business information online or on the go."

About Hoover's, Inc.

Hoover's, Inc. (Nasdaq: HOOV) provides online business information, tools, and content integration and syndication technology to help businesspeople get their jobs done. Hoover's information is available through its destination sites Hoover's Online (www.hoovers.com) and the company's other sites in France, Germany, Italy, Spain and the U.K., through syndication and co-branding agreements with more than 30 other online services, and through customized applications developed for enterprise information portals, corporate intranets and business-to-business vertical and content sites. Hoover's investors include AOL Time Warner (NYSE: AOL), Media General (AMEX: MEG.A), NBC -- a unit of General Electric (NYSE: GE), and Knowledge Universe, through its Knowledge Net Holdings and Nextera Enterprises (Nasdaq: NXRA) units. Hoover's is headquartered in Austin, Texas, and has offices in London, New York City and San Francisco.

"Safe Harbor" Statement under the Private Securities Litigation Reform Act of 1995: This press release may contain forward-looking statements relating to future events or results that involve risks and uncertainties, including statements regarding the expected benefits of strategic relationships, future services and new products. Among the important factors which could cause actual results of Hoover's to differ materially from those in the forward-looking statements are the market demand and acceptance of new and enhanced services, the success of new features and tools from Hoover's Online and Hoover's Media Technologies, the retention of subscribers and customers, ability to attract new subscribers and customers, competition, economic conditions specific to the Internet, as well as general economic and market conditions and other factors described in Hoover's reports and documents filed from time to time with the Securities and Exchange Commission, including its prospectus and recent 10-K and 10-Q filings.

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