Aéropostale Company Description
Aéropostale wants to fly high in the teen fashion world. The retailer operates about 825 mostly mall-based stores that target teens under the Aéropostale and Jimmy'Z Surf Co. banners in some 47 US states and Canada. Aéropostale stocks the usual teen outerwear (jeans, T-shirts, accessories), mostly under the Aéropostale and Aéro names. It designs and sources its own merchandise so that it can quickly respond to trends. The Aéropostale name originated from a 1920s airmail firm, Compagnie Generale Aéropostale. The brand was created by R.H. Macy & Co. as a private label in the 1980s and later made into a specialty store concept. Macy's sold Aéropostale to its management and Bear Stearns Merchant Banking in 1998.
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The Company Description provides a historical perspective of Aéropostale's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Aéropostale's evolution in the marketplace.
