1st Franklin Financial Company Description
Benjamin Franklin was known for doling out sage financial advice to "common folk." Today, 1st Franklin Financial is known for doling out direct cash loans and first and second home mortgages to a similar demographic. Secured direct cash loans make up the lion's share (more than 85%) of the company's loan portfolio. 1st Franklin Financial also buys and services sales finance contracts from retailers and offers credit insurance to borrowers. The firm operates through around 250 branch offices in the Southeast. Chairman and CEO Ben Cheek III and his family own more than 90% of the company.
View the Comprehensive Company Description for 1st Franklin Financial
The Company Description provides a historical perspective of 1st Franklin Financial's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of 1st Franklin Financial's evolution in the marketplace.